CUPERTINO, CALIF. -- Apple® has updated MacBook Air® with faster processors and
lower prices, making the perfect everyday notebook an even better value.
Now starting at $899, MacBook Air features powerful processors, fast
flash storage, 802.11ac Wi-Fi, up to 12 hours of battery life and
Apple’s iLife® and iWork® apps, giving you everything you need to handle
all your work, all day long. “With MacBook Air starting at $899,
there’s no reason to settle for anything less than a Mac,” said Philip
Schiller, Apple’s senior vice president of Worldwide Marketing. “Macs
have never been more popular, and today we’ve boosted the performance
and lowered the price of MacBook Air so even more people can experience
the perfect everyday notebook.” Power-efficient fourth generation
Intel Core i5 and Core i7 processors work in conjunction with OS X®
Mavericks to give the 13-inch MacBook Air up to 12 hours of battery life
and the 11-inch MacBook Air up to 9 hours of battery life. iTunes®
movie playback times increase to 12 hours on the 13-inch notebook and 9
hours on the 11-inch notebook, adding up to two hours of playback time
to the updated MacBook Air.* Flash storage makes MacBook Air extremely
responsive, whether you are working on presentations, streaming movies
and music from iTunes or organizing your photo library.
iLife and
iWork come free with every new Mac®. iLife lets you edit your favorite
videos with iMovie®, create new music or learn to play piano or guitar
with GarageBand®, and organize, edit and share your best shots with
iPhoto®. iWork productivity apps, Pages®, Numbers® and Keynote®, make it
easy to create, edit and share stunning documents, spreadsheets and
presentations. iWork for iCloud® beta lets you create a document on
iPhone® or iPad®, edit it on your Mac and collaborate with friends, even
if they are on a PC.
Every Mac comes with OS X, the world’s most
advanced operating system, which is designed for ease of use even while
taking full advantage of the powerful technologies built into every
Mac. The latest version, OS X Mavericks, introduces more than 200 new
features, including core technologies designed specifically for
notebooks to boost performance and improve battery life. Mavericks
introduces amazing apps like iBooks®, which gives you instant access to
your iBooks library, more than two million titles in the iBooks Store™,
and works seamlessly across your Apple devices. The new Maps app allows
you to look up directions on your Mac and send them right to your iPhone
or iPad, and with iCloud, whatever you do in apps like Mail, Contacts
and Calendar also appears on your other devices.
Pricing & Availability
MacBook Air is available today through the Apple Online Store (www.apple.com),
Apple’s retail stores and select Apple Authorized Resellers. The
11-inch MacBook Air comes with a 1.4 GHz processor with Turbo Boost
speeds up to 2.7 GHz, 4GB of memory and is available with 128GB of flash
storage starting at $899 (US), and 256GB of flash storage starting at
$1,099 (US). The 13-inch MacBook Air comes with a 1.4 GHz processor with
Turbo Boost speeds up to 2.7 GHz, 4GB of memory and is available with
128GB of flash storage starting at $999 (US), and 256GB of flash storage
starting at $1,199 (US). Configure-to-order options include a 1.7 GHz
Intel Core i7 processor with Turbo Boost speeds up to 3.3 GHz, up to 8GB
of memory and up to 512GB flash storage. Additional technical
specifications, configure-to-order options and accessories are available
online at www.apple.com/macbook-air.
*The
Wireless Web protocol testing was conducted by Apple in April 2014
using preproduction MacBook Air configurations. Battery life and charge
cycles vary by use and settings. For more information visit www.apple.com/macbook-air.
Apple
designs Macs, the best personal computers in the world, along with OS
X, iLife, iWork and professional software. Apple leads the digital music
revolution with its iPods and iTunes online store. Apple has reinvented
the mobile phone with its revolutionary iPhone and App Store, and is
defining the future of mobile media and computing devices with iPad.
Technology news on Global TechWire, reporting the business of life
sciences and innovation. Published by Innovative Public Relations, Inc.,
a Research Triangle, North Carolina based publicity and branding
consultancy. David Menzies, President. www.innovativepublicrelations.com.
